Recently, the new chief executive officer of Papa Johns Steve Ritchie reached out to customers of the company. He wrote an apology letter to people in an effort to help enhance the image of Papa Johns. Earlier in the month, the founder of Papa Johns made some offensive remarks according to Steve Ritchie. In order to inform the public that those remarks do not represent the values of the company, Ritchie was compelled to provide a message that will hopefully restore the company’s reputation. By writing this letter, Ritchie has proven that he has demonstrated a considerable amount of emotional intelligence.
According to Investopedia, after the founder of Papa Johns made certain remarks, the company began to experience a decline in sales as well as developing a less favorable standing among consumers. As a result, Steve Ritchie needed to act fast in order to help get the company back to good standing among the public. In his letter Ritchie stated that he feels very sorry about how consumers who may have been hurt by comments made by the founder. He said that this most recent week was the most difficult in his 22 years with the company. With this letter, Steve Ritchie also said that racism and offensive language is not tolerated at Papa Johns. Steve also mentioned that the company has 120,000 corporate and franchise members all over the world. As a result, everyone at Papa Johns comes from a unique background. Ritchie would go on to tell consumers and the public that the company is looking to evaluate the company culture and make improvements that make it even more accommodating to people of unique backgrounds.
With this letter, Steve Ritchie Papa John’s proved that he is very focused on maintaining a positive image for the company. He made a number of statements that will likely reassure the public that Papa Johns is committed to diversity and accepting people from all walks of life. He also reassured that Papa Johns will put in the necessary effort to make improvements in its policies of personal conduct. Not only has Steve Ritchie looked to restore the image and reputation of the company, he also demonstrated great leadership as well.
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